Social Media Coordinator

Las Vegas, NV | Direct Hire

Post Date: 10/24/2017 Job ID: SGSM Industry: Marketing

We are looking for an entrepreneurial Social Media Specialist who can create a strong brand presence across various social media platforms.

The Social Media Specialist will be responsible for creating and distributing content that is designed to engage users and create a presence for our brands.

This position will be required to collect and review social media data to develop more effective campaigns

Responsibilities:

• Work with the Creative department to create and execute social media campaigns, including the design and copy, that help achieve corporate goals

• Create content calendar across all social platforms to ensure a continuous supply of relevant content

• Monitor the social media accounts of all the brands in the company portfolio

• Create reporting framework that outlines the performance of social activities and leverage that to more effectively market through social media platforms

• Set measurable goals and report on progress

• Continuously benchmark competitor social activity

• Remain current with emerging social platforms and recommend those with benefit to the company

• Help maintain a positive online reputation management by monitoring all social media channels for client comments and escalate to the proper business unit when appropriate

 

Qualifications

• 3+ years as a social media specialist or manager

• Strong understanding of the current social media landscape

• Strategic thinker willing to push the envelope and bring fresh, innovative ideas to life

• Excellent verbal and written communication skills

• Experience in successfully managing strategic social marketing projects

 

• Highly organized self-starter who can work efficiently on a small team

• Experience with planning, implementing, tagging, optimizing and reporting paid social media

• Experience with Facebook, Twitter, Instagram and YouTube channels and relevant publishing and listening tools

• Experience with influencer marketing strategies & tactics

• Experience setting and consulting on best practices related to community management


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